Amazon x Samsung

Product Launch Raffle

How we turned creativity into action

• Organization and implementation of a raffle in the Amazon environment to support the launch of the Samsung Galaxy S25 Ultra.
• Creating the user journey and technical infrastructure for the execution of the competition.
• Copywriting and e-mail communication with participants to promote the product.​
• Logistics and shipment of the prizes.

Result

• 55k registrations and product launch e-mails sent.
• Successful brand engagement as all 25 winners were thrilled with their prize.